

Trademarks: What is a Frappuccino, really?
I’ll fail to answer that question later. The U.S. Patent and Trademark Office (USPTO) grants and maintains trademarks. What is a trademark? USPTO lawyers helpfully tell us a “‘trademark’ protects the use of a word, name, symbol or device that is used in the trade of goods to identify the source of the goods, distinguishing the goods from those produced by another.” What? In plain English, a Mark (a trademark) can be a word or phrase, a symbol, or a combination. It is intended