“Would you tell me, please, which way I ought to go from here?” “That depends a good deal on where you want to get to.” “I don’t much care where –” “Then it doesn’t matter which way you go.” ― Lewis Carroll, Alice in Wonderland “The only thing worse than no-deal is a bad deal.” A close friend and client shared this homily with me. It struck a cord, maybe “B Sharp” (get it?). I share B Sharp or as I now call it, “Shaffer Rule # 1” with “start-up clients, when it appears th